11th Commerce - Book Back Answers - Chapter 24 - English Medium Gudies

 

 

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Tamil Nadu Board 11th Standard Commerce - Chapter 24: Book Back Answers and Solutions

    This post covers the book back answers and solutions for Chapter 24 – Commerce from the Tamil Nadu State Board 11th Standard Commerce textbook. These detailed answers have been carefully prepared by our expert teachers at KalviTips.com.

    We have explained each answer in a simple, easy-to-understand format, highlighting important points step by step under the relevant subtopics. Students are advised to read and memorize these subtopics thoroughly. Once you understand the main concepts, you’ll be able to connect other related points with real-life examples and confidently present them in your tests and exams.

    By going through this material, you’ll gain a strong understanding of Commerce  Chapter 24 along with the corresponding book back questions and answers (PDF format).

Question Types Covered:

• 1 Mark Questions: Choose the correct answer, Fill in the blanks, Identify the correct statement, Match the following 
• 2 Mark Questions: Answer briefly 
• 3, 4, and 5 Mark Questions: Answer in detail

All answers are presented in a clear and student-friendly manner, focusing on key points to help you score full marks.

All the best, Class 11 students! Prepare well and aim for top scores. Thank you!

Chapter 24: RETAILING

I. Choose the correct answer

1. Retailers deal in ____________ quantity of goods
a) Small
b) Large
c) Medium
d) Limited
Answer Key:
a) Small

2. Small scale Fixed retailers include __________
a) General stores
b) Pedlars
c) Cheap Jacks
d) Hawkers
Answer Key:
a) General stores
 
3. Small shops which deal in a particular line of products are called as _______
a) Market traders
b) Single line stores
c) Sugar market
d) Street stalls
Answer Key:
b) Single line stores

4. _____are mobile traders who deal in low priced articles with no fixed place of business.
a) Shopping malls
b) Super markets
c) Street stalls
d) Itinerant traders
Answer Key:
d) Itinerant traders

II. Very Short answer questions

1. State the meaning of Multiple shops.

• A number of identical retail shops with similar appearance normally deal in standardised and branded consumer products established in different localities owned and operated by manufacturers or intermediaries are called as Chain stores or Multiple shops.

2. What is meant by Vending machines?

• Automatic vending machine is a new form of direct selling.
• It is a machine operated by coins or tokens.
• The buyer inserts the coin or the tokens into the machine and receives a specified quantity of a product from the machine.

3. What are Specialty stores?

• Speciallity Stores deal in a particular type of product under one product line only.

Example:
         Sweets shop specialised in Tirunelveli Halwa, Bengali Sweets, etc

III. Short answer questions

1. Explain the characteristics of Super markets. (any 3)

• Supermarkets are generally situated at the main shopping centres.
• Supermarkets are organised on departmental basis.
• It requires huge investment.

2. Explain the demerits of Multiple shops. (any 3)
Limited variety

• Multiple shops deal only in limited range of products.

Absence of services

• Customers do not get credit, home delivery and other facilities.

Lack of personal touch

• The owner loses direct personal contact with the customers

IV. Long answer questions

1. State the features of Departmental stores.
Large Size:

• A department is a large scale retail showroom requiring a large capital investment by forming  a joint stock company managed by a board of directors.

Wide Choice:

• It acts as a universal provider of a wide range of products from low priced to very expensive goods to satisfy all the expected human needs under one roof.

Departmentally organised

• Goods offered for sale are classified into various departments.

Facilities provided:

• It provides a number of facilities and services to the customers such as restaurant, rest rooms, recreation, packing, free home delivery, parking,etc.

Centralised puchasing

• All the purchases are made centrally and directly from the manufacturers and operate separate warehouses whereas sales are decentralised in different departments.

2. Explain the different types of Retailers. (any 5)
Retailers:-
Itinerant Traders                       

• peddlers and hawkers    
• street traders      
• market traders     
• cheap jacks traders

Fixed shop small retailers

• Street stalls      
• general stores,         
• single line stores          
• speciality stores    
• second shops

Fixed shop large retailers

• departmental stores      
• chain stores    
• consumer cooperative stores      
• Supermarkets   
• hire purchase and instalment       
• mail order houses       
• automatic vending machines   
• telemarketing         
• Online shopping