Tamil Nadu Board 11th Standard Commerce - Chapter 23: Book Back Answers and Solutions
This post covers the book back answers and solutions for Chapter 23 – Commerce from the Tamil Nadu State Board 11th Standard Commerce textbook. These detailed answers have been carefully prepared by our expert teachers at KalviTips.com.
We have explained each answer in a simple, easy-to-understand format, highlighting important points step by step under the relevant subtopics. Students are advised to read and memorize these subtopics thoroughly. Once you understand the main concepts, you’ll be able to connect other related points with real-life examples and confidently present them in your tests and exams.
By going through this material, you’ll gain a strong understanding of Commerce Chapter 23 along with the corresponding book back questions and answers (PDF format).
Question Types Covered:
- 1 Mark Questions: Choose the correct answer, Fill in the blanks, Identify the correct statement, Match the following
- 2 Mark Questions: Answer briefly
- 3, 4, and 5 Mark Questions: Answer in detail
All answers are presented in a clear and student-friendly manner, focusing on key points to help you score full marks.
All the best, Class 11 students! Prepare well and aim for top scores. Thank you!
Chapter 23: CHANNELS OF DISTRIBUTION
I. Choose the correct answer
1. Trade middleman who acts as a link between wholesaler and customers refers to a _____.
a. Producer
b. Broker
c. Retailer
d. Customer
Answer key:
c. Retailer
2. Who is the first middleman in the channel of distribution?
a. Wholesaler
b. Producer
c. Retailer
d. Customer
Answer key:
a. Wholesaler
3. ____buy the goods from the producer and sell it to the retailers.
a. Manufacturer
b. Wholesaler
c. Retailer
d. consumers
Answer key:
b. Wholesaler
4._____are agents who merely bring the buyer and the seller into contact.
a. Broker
b. Commission agent
c. Selling agent
d. stockiest
Answer key:
a. Broker
5. Merchant middlemen can be classified into _____categories.
a. Three
b. Two
c. Five
d. Four
Answer key:
b. Two
II. Very Short answer questions
1. Who is a middleman?- The term ‘Middlemen’ refers to all those who are in the link between the primary producer and the ultimate consumer in the exchange of goods or service.
2. Define Retailer.
- “a trading intermediary engaged in the distribution of goods to the ultimate consumer”.
3. Who is a Broker?
- A Broker is one who bargains for another and receives commission for his service.
- He is paid ‘brokerage’ for his services .
- He brings buyer and the seller to the negotiating process and arranges for finalising contracts between them.
4. What are the classification of the merchant middlemen?
- Merchant Middlemen are the intermediaries who buy and sell the goods in their own name, and in return earn a profit out of it.
- They take ownership as well as possession of the goods they sell.
5. Who are the mercantile agents?
- Mercantile Agents are also called functional middlemen.
- He is not given ownership title of the goods.
- He is paid commission on his turnover.
III. Short answer questions
1. Explain the types of mercantile agents. - Brokers
- Factors
- Commission Agents
- Del-credere Agents
- Auctioneers
- Warehouse keepers.
2. Explain any three characteristics of wholesalers.
- Wholesalers buy goods directly from producers or manufacturers.
- They generally provide credit facility to retailers.
- They need large amount of capital to be invested in his business
IV. Long answer questions
1. What are the characteristics of retailers? - Retailer generally involves dealing in a variety of items.
- A retailer makes purchases from producers or wholesalers in bulk for sale to the end consumers in small quantities.
- Retail trade is normally carried on in or near the main market area.
- Generally, retailers involve buying on credit from wholesalers and selling for cash to consumers.
- A retailer has indirect relation with the manufacturer but a direct link with the consumers.
2. What are the characteristics of Wholesalers? (any 5)
- Wholesalers buy goods directly from producers or manufacturers.
- Wholesalers buy goods in large quantities and sell in relatively smaller quantities.
- They need large amount of capital to be invested in his business.
- They generally provide credit facility to retailers.
- They also provide financial assistance to the producers or manufacturers
3. Distinguish between wholesaler and Retailer? (any 5)
BASIS
|
WHOLESALER
|
RETAILER |
Link
|
A wholesaler serves as a link between producers and retailers. |
a retailer provides a link between wholesalers and consumers.
|
Scale of Operations
|
large scale |
Small scale
|
Range of Goods
|
A wholesaler generally deals in one commodity.
|
a retailer deals in a large
variety goods
|
Dealings |
A wholesaler generally sells goods
to retailers on credit.
|
a retailer usually sells goods to
end consumers on cash basis.
|
Purpose of Selling
|
A wholesaler sells goods for
resale.
|
a retailer sells goods for
ultimate consumption or use.
|
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